Entertainment

Rory McIlroy gets eye-watering business valuation days after snubbing £1.3m payday

Published

3 months ago

June 30, 2024

Rory McIlroy has endured a rollercoaster of a month following his defeat at the US Open.

Rory McIlroy and Tiger Woods’ new business has been valued at around £395million ($500m), with anticipation growing for their newly-announced golf league.

The two golf stars recently revealed that they have joined forces to launch their TGL indoor golf league after securing funding from TMRW Sports as a start-up.

The tech-infused league is in partnership with the PGA Tour and is set to be launched in January, with ESPN broadcasting the weekly competition in the hope of bringing in a significant viewership.

Six teams of three PGA Tour players are expected to compete in matches on Monday and Tuesday nights.

The idea has been well-received and is expected to be quite a success. As a result, Front Office Sports has valued TMRW Sports at £395m, despite the competition being six months away from launching.

The project has immense backing away from McIlroy and Woods, with New York Mets owner Steven Cohen and Atlanta Falcons owner Arthur Blank both financially involved in the league.

The valuation is likely to soar even further if the plan comes together as hoped, and Woods and McIlroy being able to put their name to a company and see it grow to be worth half a billion dollars without an event even being staged will certainly give them confidence that their business venture was the right decision.